The Language of Content Strategy

Download or Read eBook The Language of Content Strategy PDF written by Scott Abel and published by XML Press. This book was released on 2014-02-15 with total page 191 pages. Available in PDF, EPUB and Kindle.
The Language of Content Strategy
Author :
Publisher : XML Press
Total Pages : 191
Release :
ISBN-10 : 9781492001966
ISBN-13 : 1492001961
Rating : 4/5 (66 Downloads)

Book Synopsis The Language of Content Strategy by : Scott Abel

Book excerpt: The Language of Content Strategy is the gateway to a language that describes the world of content strategy. With fifty-two contributors, all known for their depth of knowleEA Digital (delivered electronically)e, this set of terms forms the core of an emerging profession and, as a result, helps shape the profession. The terminology spans a range of competencies with the broad area of content strategy. This book, and its companion website, is an invitation to readers to join the conversation. This is an important step: the beginning of a common language. Using this book will not only help you shape your work, but also encourage you to contribute your own terminology and help expand the depth and breadth of the profession


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