The M Factor
Download or Read eBook The M Factor PDF written by Tom Maddocks and published by Ecademy Press. This book was released on 2013 with total page 193 pages. Available in PDF, EPUB and Kindle.
| Author | : Tom Maddocks |
| Publisher | : Ecademy Press |
| Total Pages | : 193 |
| Release | : 2013 |
| ISBN-10 | : 9781908746726 |
| ISBN-13 | : 1908746726 |
| Rating | : 4/5 (26 Downloads) |
Book Synopsis The M Factor by : Tom Maddocks
Book excerpt: The ability to communicate a clear message, and deal with questions from the media is now a vital skill for almost any chief executive or senior manager. This highly practical, down-to-earth book reveals the secrets of how to understand the media mindset, know what journalists are looking for, give a good press or broadcast interview, deal with a crisis, and understand the impact of social media.
