The Oxford Handbook of Corporate Reputation
Download or Read eBook The Oxford Handbook of Corporate Reputation PDF written by Michael L. Barnett and published by Oxford University Press, USA. This book was released on 2012-07-19 with total page 523 pages. Available in PDF, EPUB and Kindle.
| Author | : Michael L. Barnett |
| Publisher | : Oxford University Press, USA |
| Total Pages | : 523 |
| Release | : 2012-07-19 |
| ISBN-10 | : 9780199596706 |
| ISBN-13 | : 0199596700 |
| Rating | : 4/5 (06 Downloads) |
Book Synopsis The Oxford Handbook of Corporate Reputation by : Michael L. Barnett
Book excerpt: The Handbook offers a diverse set of scholarly perspectives on the nature of corporate reputation: what it is, where it comes from, and how it may be managed to create and protect corporate as well as societal value. Written and organized in an accessible way, it assesses the current state of the field and provides guidance for future research.
