The Visionary Package

Download or Read eBook The Visionary Package PDF written by Herbert M. Meyers and published by Springer. This book was released on 2004-10-29 with total page 254 pages. Available in PDF, EPUB and Kindle.
The Visionary Package
Author :
Publisher : Springer
Total Pages : 254
Release :
ISBN-10 : 9780230286917
ISBN-13 : 0230286917
Rating : 4/5 (17 Downloads)

Book Synopsis The Visionary Package by : Herbert M. Meyers

Book excerpt: The retail market is in a revolution which is creating new opportunities in a world of direct connections, where information is exchanged instantly and geography is no longer a barrier. This book contains valuable information and guidelines for marketers, retailers, manufacturers, designers and communication professionals in relation to new opportunities for brands and products through packaging, brand identity and creativity.


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