What Poetry Brings to Business

Book excerpt: What does poetry bring to business? According to Clare Morgan and her coauthors, it brings a complexity and flexibility of thinking, along with the ability to empathize and better understand the thoughts and feelings of others. Through her own experiences and many examples, Morgan demonstrates that the skills necessary to talk and think about poetry can be of significant benefit to leaders and strategists, to executives who are facing infinite complexity and who are armed with finite resources in a changing world. What Poetry Brings to Business presents ways in which reading and thinking about poetry offer businesspeople new strategies for reflection on their companies, their daily tasks, and their work environments. The goal is both to increase readers' knowledge of poems and how they convey meaning, and also to teach analytical and cognitive skills that will be beneficial in a business context. The unique combinations and connections made in this book will open new avenues of thinking about poetry and business alike