Behind the Manipulation
Download or Read eBook Behind the Manipulation PDF written by William Barre and published by . This book was released on 2018-08-07 with total page 246 pages. Available in PDF, EPUB and Kindle.
| Author | : William Barre |
| Publisher | : |
| Total Pages | : 246 |
| Release | : 2018-08-07 |
| ISBN-10 | : 1516571444 |
| ISBN-13 | : 9781516571444 |
| Rating | : 4/5 (44 Downloads) |
Book Synopsis Behind the Manipulation by : William Barre
Book excerpt: Behind the Manipulation: The Art of Advertising Copywriting reveals the secrets behind the manipulation that is inherent in all brand advertising. It offers readers a step-by-step guide to writing brand advertising for all media, including social media. Students learn about the history of brand advertising and its role in marketing, as well as the three major strategic theories of brand advertising. They learn how to think creatively and develop their own unique &ld
