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Co-creation is fast becoming a buzz word in tourism. Traditional approaches to value creation in tourism suggest that operators and suppliers produce goods and
Revisiting Value Co-creation and Co-destruction in Tourism
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This book assists the better understanding of value co-creation and co-destruction in tourism development by bringing together different perspectives and discip
Smart Cities and Tourism: Co-creating experiences, challenges and opportunities
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Smart cities are cities which use different types of electronic methods and sensors to collect data. With international contributions from well-respected intern
Open Tourism
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This book examines the concepts of open innovation, crowdsourcing and co-creation from a holistic point of view and analyzes them considering their suitability
Shifts in Knowledge Sharing and Creativity for Business Tourism
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In the contemporary landscape, the significance of business tourism has surged, drawing substantial attention from researchers in the realms of social and manag