Customer-centered Telecommunications Services Marketing
Download or Read eBook Customer-centered Telecommunications Services Marketing PDF written by Karen G. Strouse and published by Artech House. This book was released on 2004 with total page 232 pages. Available in PDF, EPUB and Kindle.
| Author | : Karen G. Strouse |
| Publisher | : Artech House |
| Total Pages | : 232 |
| Release | : 2004 |
| ISBN-10 | : 158053855X |
| ISBN-13 | : 9781580538558 |
| Rating | : 4/5 (5X Downloads) |
Book Synopsis Customer-centered Telecommunications Services Marketing by : Karen G. Strouse
Book excerpt: Offering telecom service providers a survival strategy based on customer-centered marketing, this forward-looking resource helps strategic planners and managers assess their company's market potential and target desirable segments successfully.
