Uses new approaches and solutions to tackle innovations in an international context. Some of the challenges of innovating are remarkably consistent and recent t

Innovation has a pivotal role for companies in attaining business survival but making an organization innovative is not straightforward. By determining contextu

Not solely covering new products, Innovation Management focuses on new services and new business models; in doing so, it provides an introduction to new busines

Uses new approaches and solutions to tackle innovations in an international context. Some of the challenges of innovating are remarkably consistent and recent t