Internet Memes and Society

Download or Read eBook Internet Memes and Society PDF written by Anastasia Denisova and published by Routledge. This book was released on 2019-03-21 with total page 227 pages. Available in PDF, EPUB and Kindle.
Internet Memes and Society
Author :
Publisher : Routledge
Total Pages : 227
Release :
ISBN-10 : 9780429890659
ISBN-13 : 0429890656
Rating : 4/5 (59 Downloads)

Book Synopsis Internet Memes and Society by : Anastasia Denisova

Book excerpt: This book provides a solid, encompassing definition of Internet memes, exploring both the common features of memes around the globe and their particular regional traits. It identifies and explains the roles that these viral texts play in Internet communication: cultural, social and political implications; significance for self-representation and identity formation; promotion of alternative opinion or trending interpretation; and subversive and resistant power in relation to professional media, propaganda, and traditional and digital political campaigning. It also offers unique comparative case studies of Internet memes in Russia and the United States.


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Shared, posted, tweeted, commented upon, and discussed online as well as off-line, internet memes represent a new genre of online communication, and an understa