Make America Hate Again

Book excerpt: Horror films have traditionally sunk their teeth into straitened times, reflecting, expressing and validating the spirit of the epoch, and capitalising on the political and cultural climate in which they are made. This book shows how the horror genre has adapted itself to the transformation of contemporary American politics and the mutating role of traditional and new media in the era of Donald Trump’s Presidency of the United States. Exploring horror’s renewed potential for political engagement in a socio-political climate characterised by the angst of civil conflict, the deception of ‘alternative facts’ and the threat of nuclear or biological conflict and global warming, Make America Hate Again examines the intersection of film, politics, and American culture and society through a bold critical analysis of popular horror (films, television shows, podcasts and online parodies), such as 10 Cloverfield Lane, American Horror Story, Don’t Breathe, Get Out, Hotel Transylvania 2, Hush, It, It Comes at Night, South Park, The Babadook, The Walking Dead, The Woman, The Witch and Twin Peaks: The Return. The first major exploration of the horror genre through the lens of the Trump era, it investigates the correlations between recent, culturally meaningful horror texts, and the broader culture within which they have become gravely significant. Offering a rejuvenating, optimistic, and positive perspective on popular culture as a site of cultural politics, Make America Hate Again will appeal to scholars and students of American studies, film and media studies, and cultural studies.