Mastering Executive Education

Book excerpt: Back Jacket ";How refreshing IMD makes the case for change. The focus? Executive learning, not academic theory. This book: bull; bull;Challenges the historic approach to executive education bull;Accepts the significance of emotion bull;Redefines our idea of a 'good educator' Executive education has a role in building good leaders; educators need to embrace their own leadership responsibility. If you're an educator, take up the challenge use this book!"; Gary Steel, Executive Vice President, Human Resources, ABB Asea Brown Boveri Ltd "A great contribution. Illustrates how to deliver executive education that creates value. Pragmatic, with interesting new insights from all of the relevant dimensions. If you're in executive and leadership development, this book is required reading."; Matti Alahuhta, President, KONE Corporation and Chairman, IMD "This book shows us why IMD continues to be a global leader in executive education. Practical insights into the executive learning experience offer an invaluable resource for organizations that are serious about leadership development." Dorothy Berry, Vice-President, Human Resources and Administration, IFC "At last, instead of the common complaints about what is wrong with business education, this book takes the lead in showing how to deliver executive learning that will stick. Crammed with accessible ideas and practical examples of how to deliver successful executive learning, this book is a must for all those responsible for management development, inside and outside of corporations." A. Daniel Meiland, Executive Chairman, Egon Zehnder International "Integrating intellectual and emotional awareness with action-based application is state-of-the-art in executive education convincingly presented by this IMD Guide." Peter F. Weibel, Member of the Board of Directors of Credit Suisse Group You pay for executive education. But does it produce results? Does it stick? How do you identify executive education that really can deliver high impact? In executive education it is time for a change. Mastering Executive Education shows you how to take action to deliver it. Welcome to the state-of-the-art in executive education from IMD: Mastering Executive Education. At the center, learning scripts, IMD's high-impact learning approach for experienced executives. Learning from the thousands of executives who attEND its programs every year, IMD has identified the critical drivers of great learning experiences. Starting with recent research into how our brains learn, IMD helps executives master their real world challenges and build corporate value by mastering both the emotional and rational dimensions of management.