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Meaning-Making and Political Campaign Advertising
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Pages: 359
Authors: Dorothea Horst
Categories: Social Science
Type: BOOK - Published: 2018-10-22 - Publisher: Walter de Gruyter GmbH & Co KG

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Although recent linguistic and media-studies' research has increasingly dealt with forms of imagery beyond language, such as in audiovisual formats, only little
Political Advertising in the United States
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Pages: 241
Authors: Erika Franklin Fowler
Categories: Political Science
Type: BOOK - Published: 2018-05-04 - Publisher: Routledge

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Political advertising is as important as ever, ad spending records are broken each election cycle, and the volume of ads aired continues to increase. Political
Social Media and Democracy
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A state-of-the-art account of what we know and do not know about the effects of digital technology on democracy.
In Defense of Negativity
Language: en
Pages: 221
Authors: John G. Geer
Categories: Political Science
Type: BOOK - Published: 2008-07-29 - Publisher: University of Chicago Press

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Americans tend to see negative campaign ads as just that: negative. Pundits, journalists, voters, and scholars frequently complain that such ads undermine elect
Super PACs
Language: en
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Type: BOOK - Published: 2014-05-20 - Publisher: Greenhaven Publishing LLC

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The passage of Citizens United by the Supreme Court in 2010 sparked a renewed debate about campaign spending by large political action committees, or Super PACs