Multi-Channel Marketing, Branding and Retail Design
Download or Read eBook Multi-Channel Marketing, Branding and Retail Design PDF written by Charles McIntyre and published by Emerald Group Publishing. This book was released on 2016-12-05 with total page 274 pages. Available in PDF, EPUB and Kindle.
| Author | : Charles McIntyre |
| Publisher | : Emerald Group Publishing |
| Total Pages | : 274 |
| Release | : 2016-12-05 |
| ISBN-10 | : 9781786354556 |
| ISBN-13 | : 1786354551 |
| Rating | : 4/5 (56 Downloads) |
Book Synopsis Multi-Channel Marketing, Branding and Retail Design by : Charles McIntyre
Book excerpt: This unique book focuses upon service design, including retail and multi-channel marketing matters pertinent to the current age where physical contact with consumers has resurfaced as an enduring part of the marketing and branding landscape - complementary to online and virtual worlds.
