Remodelling Communication

Download or Read eBook Remodelling Communication PDF written by Gary Genosko and published by University of Toronto Press. This book was released on 2013-07-15 with total page 177 pages. Available in PDF, EPUB and Kindle.
Remodelling Communication
Author :
Publisher : University of Toronto Press
Total Pages : 177
Release :
ISBN-10 : 9781442699724
ISBN-13 : 1442699728
Rating : 4/5 (24 Downloads)

Book Synopsis Remodelling Communication by : Gary Genosko

Book excerpt: Covering major developments from post-war cybernetics and telegraphy to the Internet and our networked society, Remodelling Communication explores the critical literature from across disciplines and eras on the models used for studying communications and culture. Proceeding model-by-model, Genosko provides detailed explanations of mathematical, semiotic, and reception theory's encoding/decoding models, as well as Baudrillard's critique of models and general models that bring together a variety of disciplinary perspectives. Providing a dynamic, forward-looking reorientation towards a new universe of reference, Remodelling Communication makes a significant, productive contribution to communication theory.


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