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"The section on testing your new business concept is unlike anything in any other book on start-ups. How much is it worth to know that your new business is some
Starting Up Smarter
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Starting Up Smarter: Why Founders Over 50 Build Better Companies delivers a counter-intuitive message about entrepreneurship and startup success. Contrary to th
The Smart Start Up
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“Start and build a high-profit business, choose exactly the right product for you, outsell your competition, and put yourself onto the road to riches” (Bria
Start-Up Smart
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Guides you through the key steps involved in setting up and running a business. This title shows that it's possible for anyone to become their own boss, and tha
Street-Smart Entrepreneur
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Small firms in Chicago employ more than 1.6 million individuals—nearly 50 percent of the private work force, according to a new study released this fall by th