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The $10 Trillion Prize
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Pages: 320
Authors: Michael J. Silverstein
Categories: Business & Economics
Type: BOOK - Published: 2012-09-11 - Publisher: Harvard Business Press

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Meet your new global consumer You’ve heard of the burgeoning consumer markets in China and India that are driving the world economy. But do you know enough ab
The $10 Trillion Prize
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Authors: Michael J. Silverstein
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This is the first detailed look at the new generation of consumers in emerging markets - how they think, shop, buy and dream - and what companies must do to win
Trillion Dollar Economists
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A detailed look at how economists shaped the world, and how the legacy continues Trillion Dollar Economists explores the prize-winning ideas that have shaped bu
The Three Trillion Dollar War: The True Cost of the Iraq Conflict
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The true cost of the Iraq War is $3 trillion—and counting—rather than the $50 billion projected by the White House. Apart from its tragic human toll, the Ir
How to Spend a Trillion Dollars
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If you had a trillion dollars and a year to spend it for the good of the world and the advancement of science, what would you do? It's an unimaginably large sum