Weight Loss Starts in Your Brain

Book excerpt: If you have struggled with weight loss for years and know diets don¿t work, this book is for you. What is different about this book? It is a clinically proven program that uses a combination of self-discovery tools, games, and activities to help you rewire your brain, create new happy and healthy pathways and by doing so, help you change your eating behaviors. What a novel idea: lose weight while focusing on yourself! After all, ¿weight loss starts in your brain®¿. In this 6 to 12-week program, you will learn about sound nutrition and the benefits of exercise, but the author also has a specific plan to help you understand the impact of stress on your waistline, and the importance of dealing with it. Veronique Cardon, M.S., created The CogniDiet® Program based on years of coaching clients as a holistic nutritionist, studying the science of weight loss, and her own life experience and past struggle with weight and stress. After losing 30 lbs. and keeping it off for over twelve years, Veronique began to explore cognitive behavioral therapy (CBT), mindfulness based stress reduction and emerging brain neuroplasticity techniques adapted to weight loss. She seamlessly integrated these techniques and created this program to help people adopt, and keep, a healthier lifestyle. If you can rewire your brain for happiness, why not for weight loss! About The CogniDiet®: This book takes you through a 12 chapters, 6 to 12-week program that Veronique designed to help you change and lose weight naturally. The focus is on you, versus on a diet. And yes, we are going to ask you to cut sugar. But we will tell you why. The program was studied in a clinical trial in 2016 with 40 women aged 41 to 73. The average weight loss was 12 lbs. with a maximum of 33 lbs. over 12 weeks. The program also helped improve metabolic health. Top line results were presented at the American College of Nutrition 58th annual conference in November 2017.