When Business Meets Culture

Download or Read eBook When Business Meets Culture PDF written by B. Munoz-Seca and published by Springer. This book was released on 2010-11-30 with total page 299 pages. Available in PDF, EPUB and Kindle.
When Business Meets Culture
Author :
Publisher : Springer
Total Pages : 299
Release :
ISBN-10 : 9780230295117
ISBN-13 : 0230295118
Rating : 4/5 (17 Downloads)

Book Synopsis When Business Meets Culture by : B. Munoz-Seca

Book excerpt: The cultural sector is gaining increasing importance in our economies, consistantly registering growth rates above average GDP. This book presents insights on how cultural institutions can find new perspectives in their management and provides ideas to hasten culture's role as an economic developer.


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