Inside the Tornado
Download or Read eBook Inside the Tornado PDF written by Geoffrey A. Moore and published by HarperBusiness. This book was released on 1999 with total page 244 pages. Available in PDF, EPUB and Kindle.
Author | : Geoffrey A. Moore |
Publisher | : HarperBusiness |
Total Pages | : 244 |
Release | : 1999 |
ISBN-10 | : 0887308244 |
ISBN-13 | : 9780887308246 |
Rating | : 4/5 (44 Downloads) |
Book Synopsis Inside the Tornado by : Geoffrey A. Moore
Book excerpt: Emphasizing the importance of seizing and holding marketing leadership during the "tornado" phase of market development, a strategy guide for high-tech companies and entrepreneurs analyzes the Technology Adoption Life Cycle