Beyond Customer Satisfaction to Customer Loyalty

Download or Read eBook Beyond Customer Satisfaction to Customer Loyalty PDF written by Keki R. Bhote and published by Amacom Books. This book was released on 1996 with total page 148 pages. Available in PDF, EPUB and Kindle.
Beyond Customer Satisfaction to Customer Loyalty
Author :
Publisher : Amacom Books
Total Pages : 148
Release :
ISBN-10 : 0814423620
ISBN-13 : 9780814423622
Rating : 4/5 (20 Downloads)

Book Synopsis Beyond Customer Satisfaction to Customer Loyalty by : Keki R. Bhote

Book excerpt: This is part of a series of AMA management briefings which provide concise reports on current trends for professionals. It considers the question of customer satisfaction and customer loyalty, showing how to maximize profitability.


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