Service Business Development

Download or Read eBook Service Business Development PDF written by Thomas Fischer and published by Cambridge University Press. This book was released on 2012-05-24 with total page 319 pages. Available in PDF, EPUB and Kindle.
Service Business Development
Author :
Publisher : Cambridge University Press
Total Pages : 319
Release :
ISBN-10 : 9781107022454
ISBN-13 : 1107022452
Rating : 4/5 (54 Downloads)

Book Synopsis Service Business Development by : Thomas Fischer

Book excerpt: Over the last decade, capital goods manufacturers have added services to products as a way of responding to eroding margins and the loss of strategic differentiation. Based on over twelve years of research, this book provides a thorough overview of the strategies available for value creation through service business development.


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